Located in the heart of Downtown Appleton, Blue Moon Emporium is a curated marketplace featuring local independent artists and designers. A constantly updated selection of one-of-a-kind jewelry, Wisconsin-themed clothing and goods, quirky home decor, and other handmade wares guarantees an exciting shopping experience, year-round. Stop in to find that perfect present, decorate your home or simply take a look around!

We also have a custom apparel department where we screen print and embroidery, if you are interested in custom clothing you can go to the Blue Moon Apparel link.


Pick up a piece in her store and owner Cathy Stratton can tell you everything about the artist who made it. A longtime artist/crafter, Cathy believes in supporting local talent in the Fox Cities, as well as building connections throughout the creative community. In Blue Moon Emporium, Cathy can often be found engaging with customers about her latest finds and the unpredictable Wisconsin weather. Originally from California, Cathy currently lives in Appleton with her husband, Mike, and two kids, Sam and Isabel. 



Tuesday - Friday 10:00am-6:00pm

Saturday 10:00am-5:00pm

Sunday 12:00am-5:00pm